Shock Your Potential
#Marketing
Episodes
Wednesday Dec 16, 2020
Get Off the Marketing Hamster Wheel - Margie Agin
Wednesday Dec 16, 2020
Wednesday Dec 16, 2020
Think you have a good marketing strategy? So What? That’s the question that our guest today asks each of her clients in the process of helping them to shock their potential.
Margie Agin is an award-winning marketer and the Founder and Chief Strategist for Centerboard Marketing based in the DC area. Margie is also the author of Brand Breakthrough: How to Go Beyond a Chatchy Tagline to build an Authentic, Influential and Sustainable Brand Personality. https://amzn.to/2FfE2rr
In today’s episode Margie reminds us that the best marketing messages tell a story that speaks directly to the pain points of the customer. What gets the business leaders excited about a product or service may not resonate with the customer, and that disconnect hampers success.
As both an external strategist and an in-house marketing leader, Margie has helped companies in the cybersecurity, communications, EdTech and software industries distill complex topics into content and campaigns that drive action.
Listen in!
Learn More:
Free Resource: www.Brand-breakthrough.com
https:// www.centerbord-marketing.com
https://linkedin.com/in/marjorieagin/
Thursday Dec 10, 2020
The Power of Content- Veronica Sagastume
Thursday Dec 10, 2020
Thursday Dec 10, 2020
How important is content in your marketing strategy? According to our guest today, it can truly make or break your business.
Veronica Sagastume is an ex-corporate CFO turned content marketing strategist with a passion for helping accounting, bookkeeping, and tax business owners create content to increase their visibility on social media and grow their business online.
In 2016, Veronica ventured online to help other accounting, finance, and tax business owners learn how to show up online with a strong content marketing strategy to attract and connect with clients. Helping them to show up like the experts they are, make a greater impact, increase their online visibility, and grow their business online is her primary vision and goal!
In today’s episode we talk about Veronica’s personal journey from the corner office to starting her own business, all to be able to be flexible enough to help care for her true-Life Coach. Her grandmother. We also talk about how to have fun with content, revamp, and reuse, and to leave room for imperfect creation.
Veronica has built a thriving consulting and coaching business from the comfort of her own home and is excited to share her journey.
Listen !!
LinkedIn:https://www.linkedin.com/in/veronicalsagastume/
Instagram: https://www.instagram.com/veronicalsagastume/
FB Business Page:https://www.facebook.com/SuccessfulConsultants/